Setting a threshold price, whether for outright purchase or as a reserve in an auction can be quite an art. A small price difference can sometimes have a major impact on your sales successes and your profitability. With the dynamic nature of online sales, keeping on top of other traders’ pricing is nigh on impossible in a manual environment. However eSellerPro contains a sales optimisation module which downloads sales statistics from Amazon and eBay for baseline analysis. This allows you to assess the sales profiles of your product ranges against those achieved by your competitors, enabling you to reset your pricing with the knowledge of what can be achieved. Price resetting can be done automatically however, many organisations prefer to review the analysis and then apply the pricing changes manually. eSellerPro supports both approaches. |